The most important thing is to let the flowers soak in cold water overnight, or at least for 6-8 hours. That way you get all the color and flavor without losing the intensity of the red. Then you strain it, add sugar to taste and you're done. The typical proportion is one cup of dried flowers per liter of water, though if the flowers are good quality and dark, half a cup already gives you a pretty vibrant color.
For the sweetness, start with a little sugar - maybe 50-60 grams per liter - and taste as you go. It's much easier to add than to take away. Some people also add a squeeze of fresh lemon at the end, which brings out the red color and balances the sweetness without needing more sugar. Serve it very cold, with ice.
If the water loses color the next day, it's because the overnight soak wasn't long enough or the flowers you used weren't intense enough. Try to get darker flowers next time, almost black when you hold them up to the light. And keep the container in the fridge; that way it lasts several days without any problem.