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I'm honestly more of an outlet person 🛍️ because I like to see and touch what I'm buying right away. You often get really good deals on brand merchandise there, and the quality is the same as in regular stores. Sure, you have to travel and you can't relax on the couch, but at least you can immediately tell if the size fits and if you really like the color.
Looking for coupons online is worth it too, especially if you're going shopping anyway - you can quickly google some codes beforehand and maybe save yourself 10-15% or so. The problem is just: the good coupons often come with conditions (minimum purchase, specific categories) and sometimes the codes are just expired. You need a bit of patience when researching.
My secret weapon: a combination of both 💪 Check out local outlets and at the same time look online to see which coupons are currently running - and then go with whichever deal is best. Sometimes outlets also have their own website with online coupons, so it's always worth checking that out.
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